Save the Date!
March 30-April 2, 2022

Southern California

Location TBA

The Marketing Partnerships Community Is Meeting Again In March 2022!

For a business built on relationships, the Marketing Partnerships Summit is the only event that brings together the brand and entertainment marketing communities... all in one place... all at one time.

Each of our events is programmed to deliver timely insights from a great group of brand marketing executives, and attendees learn about promotional marketing tactics and techniques that are transforming the partnership business.

Meet... 150 Top Decision Makers

Invitation-only attendance means that you'll meet senior-level marketers involved in marketing partnerships and promotions on both the brand and entertainment sides of the business.

Learn... Relevant Marketing Content

Whether you work on partnerships with other brands, or you are involved in entertainment partnerships, you will take away new knowledge and tactics that are critical to your marketing goals. Every session brings the group together to learn about trends, challenges, tactics and opportunities from industry thought leaders and marketers from over 100 different companies.

Connect... Home to 200+ Success Stories!

The combination of relevant content, an exclusive group of decision makers, and an intimate atmosphere that’s conducive to meaningful conversations have led to over 200 promotional tie-ins. Will yours be next? Check out some of the 200+ partnerships born at our events.

IT'S ALL ABOUT LOCATION

Recharge your creativity in a city full of energy!

SPECIAL ACTIVITIES

This isn't your typical marketing conference. Joing us to find out why.

TOP NOTCH NETWORKING

Connect with current partners & meet new ones.

PAST SUCCESS STORIES

View our past success stories

Re-connect with the Brand & Entertainment Marketing Community!

 

After a RELAUNCH OF our EVENTS IN OCTOBER 2021, we're thrilled to announce the dates of our next Marketing Partnerships Summit.

Building on a tradition that started in 2006, The event will be loaded with critical content From a wide range of industry thought leaders, enhanced networking activities and a great group of creative thinkers from a wide variety of industries. Here's a look at the brand and entertainment marketers that participated in our last event.

Registration just opened so 2022 attendees will be listed shortly.

Chuck E. Cheese
Hera Rising
         
         
         

Testimonials

CLICK TO VIEW ALL

"This is not only the best-produced conference I have ever attended, the removal of aggressive sales people creates an environment where real connections can happen." Joe Corn, Membership Partnership Manager
Sam's Club
"The Brand Partnership Forum is a fantastic way to network and meet brands who may be the perfect partner for you!" Danielle Mullin, Sr. Director, Strategic Partnerships
Crown Media
"The best conference I've ever been to. Every relationship is authentic and genuine." Rod Oliver, Trade Marketing & Category Management
Henkel
"The Brand Partnership Forum is a fantastic way to network and meet brands who may be the perfect partner for you!" Aneesah Williams, Integrated Marketing Manager
Jam City
"Simply said, this is a must-attend conference!" Julie Lynn York, Partnership Marketing Manager
Brown-Forman
"Smart, interesting people and really great - doing great things. The opportunities are endless!" Fran Greenman-Schmitz, SVP, Brand Strategy and Strategic Initiatives
Highlights for Children
"First time in Nashville - Great meaningful connections from the get-go! I am confident that actual partnerships will develop from the connections made here this week." Bil Bertini, Marketing Partnerships, North America
Paramount Pictures
"The Forum was the perfect opportunity to grow my professional network, hear examples of partnerships that were successful, and get conversations started about potential partnerships. This event is truly one-of-a-kind!" Alyssa Eliasen, Communication Specialist & Spokesperson
SOUTHWEST AIRLINES
“I was expecting a typical conference but found an event that is so creative, collaborative and fun! I feel so honored to be an attendee!”Lindsley Lowell, Trade PR & Digital Manage
Schwarzkopf Professional
“Year after year I’m amazed at the quality of the content & networking. If you don’t leave this meeting wowed & connected it’s your own fault! The opportunities are endless.” Julie Lynn York, Group Manager, Partnership Marketing
Brown-Forman Beverages
"The events are a priceless event for us. We’ve closed over a dozen partnership deals from the event!" Marissa Durazzo, Director, Partnerships & Promotions
Cost Plus World Market
“Wow, excellent use of my time. Saw many old friends and made some great new ones! Looking forward to seeing the partnerships deliver results.” Michael Tilley, US Lead Shopper Marketing and Strategic Partnerships
Mondelez International
“It was my first L.A. Office event so I didn’t know what to expect but I was amazed! I met so many great people and can’t wait to go back and figure out how we can work together!” Jaci McQuesten, Sr. Manager, Integrated Promotions
Kellogg's
“Industry Insights Summit is a great place to meet new partners and develop exciting relationships. They make networking not work!” Gaye Dean, Marketing Director, License
Target
"The Brand Partnership Forum hosted by The L.A. Office is one of the most informative and well-run networking events I have ever attended." John Boccuzzi, VP, Edible for Business
Edible Arrangements, LLC.
“Every time I attend an LA Office event I form relationships that benefit me all year. One of the best conference for partnerships.” Karen O'Brien, VP, Global Social Sales
Western Union
“The Industry Insights Summit is one of the most productive meetings of the year. The L.A. Office put on a great show & create the optimum environment for networking! Worth the time & money – BIG TIME!!!” Scott Flynn
PlayMonster
“By far, the best conference I have attended. The L.A Office has found the right combination of quality, highly relevant speakers, networking opportunities, and casual atmosphere that allow for developing ideas and relationships for future success.” Lauren Hatton, Partnership & Promotions Manager
Legoland Florida
“L.A. Office events literally invite only the best of the best within the partnerships realm which delivers great connections insight.” Aubrey McClure, Head of Partnerships & Promotions
Activision

Why Marketers Attend The Summit.

Meet Top Marketing Executives

Invite-only attendance, limited to 150 senior-level, client-side marketers, means your conversations are landing on the laps of key decision makers.

Network With Key Decision Makers

The intimate nature of this event allows attendees to have meaningful conversations, expand their partnership network and collaborate with like-minded integrated marketing executives.

Stay Current On New Promotional Trends & Opportunities

Learn marketing partnership tactics from important and active industries, as well as new methods and skills to take back to your office.

Marketing Partnerships are Born at Our Events

With ample networking time and creative networking tools, we know how to enable attendees to get deals done.

New Opportunities

In addition to receiving insights and learning about partnership marketing tactics from leading brands, everyone will have a chance to hear about upcoming promotional initiatives from marketers representing a wide variety of entertainment companies, non-profits and other brands.

Our 2022 Industry Thought Leaders Will Be Announced Soon

We welcome a diverse group of speakers that will introduce the trends, activities, partnership tactics and opportunities both in their industry and at each of their companies. Here's a look at the caliber (and range) of speakers from the 2021 Marketing Partnerships Summit.

Attendees at the 2022 Summit will hear from a diverse group of brand marketers representing a variety of promotion-friendly industries and companies. In addition to hearing about these brands, you will hear about partnership marketing tactics and success stories that have helped them thrive in each of their individual industries. These success stories will range from brand partnerships with like-minded brands to movie promotions, gaming partnerships, music promotions and non-profit tie-ins. While most sessions will be led by brands you want to partner with, every presenter will deliver key takeaways that you can apply to your own brand strategies.

 

Boom Supersonic

Rita Drucker

Boom Supersonic

Head of Marketing Partnerships


Boom Supersonic is redefining commercial air travel by bringing sustainable, supersonic flight to the skies. Boom's historic commercial airliner, Overture, is designed and committed to industry-leading standards of speed, safety, and sustainability. Overture will be net-zero carbon, capable of flying on 100% sustainable aviation fuels (SAF) at twice the speed of today's fastest passenger jets. The company is backed by world-class investors, including Bessemer Venture Partners, Prime Movers Lab, Emerson Collective and American Express Ventures.

Paul Yanover

Fandango

President


Fandango is the ultimate digital network for all things movies, serving more than 67 million unique visitors per month globally with best-in-class movie information, ticketing to more than 45,000 screens, trailers and original video, home entertainment and fan merchandise. Fandango's movie discovery and ticketing innovations can also be found on mobile, social, AI and voice platforms from Apple, Facebook, Google, Amazon, and others. In the U.S., Fandango's video on-demand service, FandangoNOW offers new release and catalog movies and next-day TV shows for more than 200 million connected, over-the-top (OTT) and mobile devices.

Amy Pagels

Ferrara Candy Company

Director Licensing and Partnerships


Candy has always been a favorite category for promo marketing and with an impressive number of brands under their umbrella, Ferrara knows just how to hit your sweet tooth. Hear about the trends, challenges, growth and innovation in the confections industry and about Ferrara's brand partnership activity.

Jessica Appelgren

Impossible Foods

VP, Communications


Bringing new products to life is always difficult, but introducing a new product, and creating an industry is almost impossible. Impossible Foods has made brand partnerships a core growth strategy, and it's paid off in spades. Hear what they are doing as a brand innovator and their approach to expansion through integrated marketing.

Chris Rago

McDonald's

Global Entertainment Alliance Market Manager


Coming soon.

Aron North

Mint Mobile

Cheif Marketing Officer


Mint Mobile is the easiest and most affordable premium wireless service in America. Launched in 2016 and owned by actor and entrepreneur Ryan Reynolds, Mint Mobile is a D2C wireless brand running on the nation's largest 5G network, offering unlimited talk and text with no contracts or overages.

Su Li Rivera

Su Li Rivera

Rakuten

VP Marketing Rakuten Rewards


Since founding in 1997, Rakuten has helped shape the way people shop online, offering Cash Back, deals and shopping rewards on the world’s largest selection of products and services. To date, our 12 million members in the U.S. have earned over $1 billion in Cash Back at their favorite stores.

Danell O'Neill

Topco

Senior Vice President, Brand & Marketing


For almost 80 years, Topco has built brands, assets, and tools that our member-owners can leverage to create a total-store solution for their shoppers, however and wherever they shop. We know the way shoppers get their information is changing; and the way they shop is evolving. Topco’s Brand & Marketing Team supports grocery retailers, wholesalers, food service, and pharmacy companies with go-to-market strategies designed to drive a competitive advantage in the markets they serve. Through cutting-edge materials, tools, and comprehensive advertising and marketing assets our goal is to excite and educate shoppers while creating an experience both online and in store.

Cheryl Policastro

TPN Retail

Managing Director, Head of Strategy & Insights


TPN is the creative commerce agency that exists to Make the Buy Happen for some of the most iconic retailer, technology and CPG brands in the world. We specialize in all things commerce—leveraging the agency’s core practice areas of Digital Commerce, Brand, Retailer and Shopper—to create connected experiences that drive sales and build brand commitment. TPN is a part of Omnicom. The agency has nine offices located across the U.S. and the U.K. and is celebrating more than three decades of delivering creativity and results.

Conference Schedule

THE EVENT WILL BE PACKED WITH HIGH QUALITY CONTENT AND AMPLE NETWORKING OPPORTUNITIES FOR EVERYONE.
For planning purposes, Here's how the event will flow:

4:00pm -5:30pm

Event Registration and Wine Hour.

Location: TBD.
Pick up your event materials and join us for a glass of wine and networking.
6:00pm - 9:00pm

Opening Night Party

Location: TBD.
(Event badges will also be available at the entrance to the party.)
9:00pm -10:30pm

Post-Party Nightcap

Location: TBD.
7:30am - 8:15am

Morning Yoga

8:45am - 9:30am

Continental Breakfast

Location: TBD
This is a great time to plan meetings or just get in some early morning networking.
9:30am

Opening Session & Introductions

A special meet-and-greet will take place first thing in the morning... don't miss this first chance to put a face to the names of all of the other attendees.
Hosted by: Mitch Litvak, The L.A. Office
10:45am

Morning Break

11:00am

Sessions Continue.

12:00pm

Group Lunch

Location: TBD
1:00pm

Sessions Continue

2:30pm

Afternoon Break

2:55pm

Sessions Continue

3:55pm

Afternoon Sessions Conclude

Catch up with the office, connect with other attendees or take a quick walk through town!
5:45pm

Thursday Night Reception

Location: TBD.
7:00-10:30pm

Tuesday Night Dinner

As the sun goes down, the evening will just be starting. Location: TBD
7:30am - 8:15am

Morning Yoga

8:45am - 9:30am

Continental Breakfast

This is a great time to plan meetings or just get in some early morning networking.
9:30am

Friday Morning Sessions begin


Opening by: Mitch Litvak, The L.A. Office

9:40am

Morning Sessions Begin

11:00am

Morning Break

11:20am

Morning Sessions Continue

12:15pm

Lunch

Location: TBD
1:15pm

Afternoon Sessions Begin

3:00 - 4:30pm

Happy Hour and Reception

Location: TBD
6:30pm

Sunset Cocktails

Location: TBD
9:30am - 12:00pm

Closing Event - Group Brunch

To close the Summit and celebrate the time together, we have an ocean-side brunch planned for everyone to share a final mimosa.
Location: TBD
Sponsored by; The L.A. Office
Chuck E. Cheese

Pricing & Registration

This event is invitation-only and limited to 150 people.

Invitations are only extended to Client-Side Brand Marketers as well as Entertainment & Non-Profit Members of The L.A. Office Corporate Membership Program and event sponsors. No more than two attendees may participate from any company. To help provide maximum benefits to all of our attendees, quotas are set for each business category. Once quotas are met, additional registrations can not be accepted from marketers in that category. If you are qualified to attend, please register as soon as possible to ensure your attendance. Additional registrations may be available after February 25th, 2022.

If you work for a marketing agency, or you are involved in media sponsorships sales, advertising sales or consulting, please click here for sponsorship opportunities. All registrations are confirmed by The L.A. Office to ensure that all invitees meet the proper requirements.

Questions? Please CONTACT US for additional information.

Pricing Plans

$1995

Registration

Registration includes 1 ticket to the 2022 Summit (March 30-April 2). This fee includes event materials, catered lunches on 3/30 & 31 as well as dinner on 3/30. Email us for registration information.

$1595*

Member Rate

Limited passes are available for Corporate Members. Please reach out to your The L.A. Office representative or email us. Discounts expire 2/15/2021.

Click here for Corporate Membership details.

Event Cancellation Policy

If you need to make any changes to your registration or have any questions, contact us at events@laoffice.com. Cancellations must be received at least ONE MONTH prior to the event in order to receive a credit to a future event for a $100 transfer fee. Please note that no credits are available for cancellations less than one month before the event. Transfers to another participant within your company are welcome up to two weeks prior to the event for a fee of $75. The L.A. Office will try to make all necessary adjustments, however, we may not be able to revise printed materials. In the case of unforeseen circumstances, The L.A. Office reserves the right to alter the venue and/or speakers at any time. If for any reason The L.A. Office must cancel this event, The L.A. Office accepts no responsibility for airfare, hotel or other costs incurred by registrants, including sponsors, speakers and guests.

Cancellation Policy for Corporate Members

If you are registered for this event and are no longer able to attend, there is no cost to transfer your registration to someone else in your company within the two week window prior to the event. Additionally, with one month's’ notice, you may transfer your registration to a future event at no charge.

*Please note that your membership must be active and in good standing at the time of the event to utilize the $400 discount.



Past Sponsors & Partners

Our event partners are active supporters of the partnership MARKETING community and a vital part of our events. Their support is critical in keeping these events intimate, focused and affordable.

While you will find out more about these companies at the event, take a look at the companies that MADE the 2021 MARKETING PARTNERSHIPS Summit possible:

Platinum Sponsor

Brookfield Properties

Brookfield Properties is a global real estate services company, managing, leasing and re-envisioning one of the largest retail portfolios in the United States. Our regional shopping centers create a sense of place in the key markets throughout the country, encompassing 170+ locations across 43 states and representing over 146 million square feet of leasable space.

Visit Brookfield Properties

  

Corporate Sponsors

375 Park

375 Park Avenue Spirits was founded in 1981 as Luctor International, LLC and in early 2015, became an independent subsidiary yet fully integrated sales company inside the Sazerac Company. The company specializes in superior brands from around the world that drive innovation within their category.

Visit 375 Park

Kellogg's

Kellogg Company strives to enrich and delight the world through foods and brands that matter. Our beloved brands include Pringles®, Cheez-It®, Keebler®, Special K®, Kellogg's Frosted Flakes®, Pop-Tarts®, Kellogg's Corn Flakes®, Rice Krispies®, Eggo®, Mini-Wheats®, Kashi®, RXBAR® and more. We are also a company with Heart & Soul, committed to creating Better Days for 3 billion people by the end of 2030 through our Kellogg's® Better Days global purpose platform.

Visit Kellogg's

PlayMonster

PlayMonster is a toy and game company, championing the power of play by creating quality toys and games for children, adults and families. We're the perfect combination of playful and professional, and true play experts because we understand play for ALL AGES!

Visit PlayMonster

Topco

Topco was formed to help ensure regional grocery retailers and wholesalers the ability to support their communities by providing families with high quality yet affordable products and services. Topco's membership collectively represents billions in annual retail sales volume with thousands of stores. As a Topco associate, your efforts help support over 10,000 local communities.

Visit Topco

Xbox

Xbox is Microsoft's future-generation video game system that delivers the most powerful games experiences ever. Xbox empowers game artists by giving them the technology to fulfill their creative visions as never before, creating games that blur the lines between fantasy and reality. Xbox is now available in North America, Japan, Europe and Australia.

Visit Xbox

Non-Profit Patrons

Boys & Girls Clubs of America

This year, we are proud to be working with Boys & Girls Clubs of America. BCGA enables young people most in need to achieve great futures as productive, caring, responsible citizens.

For more information, visit their website at BGCA.org or meet their team at the 2018 Industry Insights Summit.

Visit Boys & Girls Clubs of America

Special Olympics

Special Olympics is a global movement of people creating a new world of inclusion and community, where every single person is accepted and welcomed, regardless of ability or disability. We are helping to make the world a better, healthier and more joyful place -- one athlete, one volunteer, one family member at a time.

Visit Special Olympics

St. Jude Children's Research Hospital

St. Jude Children’s Research Hospital® is leading the way the world understands, treats and defeats childhood cancer and other life threatening diseases. Our purpose is clear: Finding cures. Saving children®. For more information, visit their website at stjude.org or meet their team at the 2018 Industry Insights Summit.

Visit St. Jude

Special Activity Hosts

Brookfield Properties

Brookfield Properties is a global real estate services company, managing, leasing and re-envisioning one of the largest retail portfolios in the United States. Our regional shopping centers create a sense of place in the key markets throughout the country, encompassing 170+ locations across 43 states and representing over 146 million square feet of leasable space.

Visit Brookfield Properties

Chuck E. Cheese

Chuck E. Cheese is the World’s Largest Family Entertainment Restaurant Company, known for delivering a one-of-a-kind experience with the most popular video games, exciting prizes, unique entertainment and delicious food. As America's #1 place for birthdays and the place Where A Kid Can Be A Kid ®, Chuck E. Cheese's goal is to create positive, lifelong memories for families through fun and play!

Chuck E. Cheese

Disney Music Group

The Disney Music Group encompasses all of the Walt Disney Studio’s recorded music and music publishing operations, including Hollywood Records, Walt Disney Records (plus imprints Buena Vista Records, Disney Sound, Disney Pearl), Lyric Street Records, Walt Disney Music Publishing and Buena Vista Concerts.

Visit Disney Music Group

Fandango

Fandango Rewards loves the movies and, more importantly, loves to provide products that surprise and delight and change consumer behavior. With more than one billion movie tickets, digital movie and music downloads and e-gift cards issued, we can turn the casual buyer of your brand or service into a loyal customer. Our campaigns can be customized to fit your needs, including frequency purchases, acquisition/retention, reward/rebates, gift with purchase or sweepstakes promotions.

Visit Fandango

Peanuts

Charles M. Schulz introduced the world to Peanuts in 1950, when the comic strip debuted in seven newspapers. Since then, Charlie Brown, Snoopy and the rest of the Peanuts gang have made an indelible mark on popular culture. The Peanuts characters have starred in television specials, full length feature films, and most recently, a STEM-focused series available on Apple TV+.

Visit Peanuts

Jel Sert

Since its incorporation in 1926, The Jel Sert Company has been at the forefront of innovation in the food and beverage industry with an evolving portfolio of brands ranging from drink mixes and ready to drink beverages to dessert mixes and freezer pops. Our beloved brands include Otter Pops, Fla-Vor-Ice, Pop-Ice, Kool Pops, Wyler’s Light, Flavor-Aid, Mondo, Royal, and My-T-Fine.

Visit Jel Sert

Gold Sponsors

WC+A

WC+A is a creative advertising studio at the intersection of entertainment and consumer brands. WC+A develops creative strategy, print/digital campaigns, product concepts, logos/identity, and presentations—helping major clients (Hallmark Channel, Syfy, ABC Family, NBC, Discovery Consumer Products) expand the reach of their brands.

Visit WC+A

Supporting Sponsors

If your organization is involved in integrated marketing and/or brand partnerships, Click here to receive event sponsorship opportunities and find out how your company can receive elevated exposure at our events.