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"We were delighted to be a major sponsor of this event and not surprised by the quality of the attendance which made it such a tremendous success. When the essence of a brand is reflected in the selected property our experience shows that tie-ins can be a powerful tool in Brand Activation. We believe that partnerships between brands and license owners will continue to strengthen and we're happy to be making a positive contribution."
-Graham Kemp, Global CEO, The Marketing Store
“We are third year sponsors. You can feel the power of RoadShow right away; it's been really successful for us. It opened a lot of doors."
-Shelby Haro, Director of Sales, Fandango
"One of the biggest benefits of our RoadShow sponsorship was the ability to position United Media alongside the "big guns" in entertainment. The L.A. Office provided a perfect venue to showcase our upcoming releases and properties and at the same time, helped us create a sponsorship package that met our needs. Many qualified leads have resulted from our participation in the event and it will most likely be months before we have taken full advantage of these opportunities."
-Christina Nix Lynch, Executive Director, Packaged Goods & Promotions, United Media
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October 29, 2008
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April 29-May 2, 2009
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September 15-17, 2009
The Global Event for the Entertainment Marketing Community- Only At RoadShow!
Celebrating the world of entertainment marketing and promotions, RoadShow continues to provide sponsors with opportunities unlike any other event of its kind. RoadShow's Show-and-Tell approach to introducing entertainment properties to the marketing community consistently brings an experienced audience of industry executives to this global marketing event. Each year, The L.A. Office provides sponsors with an amazing platform to promote their products and services to this pre-qualified audience of entertainment marketing executives.
Click here
for information on participating in the RoadShow gift bag, or here
for information on our Resource Directory!
Click
here to download a complete .pdf of RoadShow 2009 Sponsorship Opportunities
or click on any of the following links to go directly to the section noted:
- Introduction
- Event Marketing
- Who Attends
- Major Sponsorship Opportunities: Presenting, Corporate Partners, Platinum, Gold, Meals and Special Events
- Supporting Sponsorship Opportunities: Shuttles, Cyber Cafe, Registration, Break Sponsors, Coffee/Breakfast, Product and Services, Gift Bags and Resource Directory Package
- Sign-up now to be a RoadShow Sponsor
- For the latest updates on RoadShow sponsors, sign-up for our free newsletter!
Every year, we fine-tune RoadShow to ensure we are bringing the best experience to our attendees, entertainment presenters and our sponsors alike. We continue to make adjustments and improvements in the event format to make RoadShow better than ever. To complement these changes, our sponsor program offers existing and new partners fresh opportunities to engage RoadShow attendees.
Return on Investment: Every attendee at RoadShow is looking for new and creative solutions to enhance their brand's marketing programs and build their industry contact list. The audience is made up of senior-level marketing executives that are all looking to make connections, identify entertainment opportunities and find the promotional executions that will help their programs break through the cluttered marketplace. Understanding the attendee's and our sponsor's needs, our team works with each partner to create a marketing program that will deliver the best return on their investment!
Visibility: Sponsors receive maximum exposure and have a chance to share their marketing messages before, during and after the events. Depending on each sponsor’s level, we provide ongoing exposure through our global print, direct mail, email and online efforts. The events have been carefully constructed to elevate the profile of each sponsor as well as provide a powerful and lasting impression with attendees.
Prestige: Position your company as the "Thought Leaders" of your industry! Roadshow delivers a targeted group of entertainment marketing professionals and your alignment with the event allows sponsors to be seen as leaders in both the entertainment and the marketing communities. Working together, we will identify the type of positioning you are trying to achieve and make sure that we have a coordinated effort to meet your goals.
Industry Support: RoadShow is a great way to show your company's involvement, support and interest in the Entertainment Industry. In an industry built on strong relationships, RoadShow has the ability to open the doors to many of these relationships. RoadShow would not be possible without our sponsor program and we are constantly reminding the presenters, attendees and guests about the companies that make the event possible. With significant recognition and acknowledgement throughout RoadShow, our sponsors are highlighted as true partners of the event
Print this page and/or email us for additional information: Sponsors@laoffice.com. To discuss sponsorship opportunities, call us at (310) 275-2088.
PRESENTING SPONSORS
(Category Exclusivity- 2 Available)
The Presenting Sponsorships offer two non-competing companies unprecedented
marketing exposure before, during and after RoadShow. We will work with
you to maximize these creative opportunities through a meeting with
our event producer and marketing team.
Overall Benefits::
- Premier logo positioning on all marketing and event materials
- Logo exposure, click through and 200 words on RoadShow web site
- Access to the attendee mailing list one time prior to the event
- Opportunity to creatively involve your company in all event marketing activities
- Ten complimentary passes to RoadShow
- Minimum of one opportunity to address audience via live 5-7 minute
presentation
on one day of the event - Opportunity for meet-and-greet table each day of the event
- Full-page, color ad in the RoadShow Event Directory as well as logo exposure on each individual Source Book
- On-screen logo and verbal acknowledgements throughout the event
- Opportunity to include a premium or literature in the RoadShow Gift Bag given to each attendee
- Complete attendee list (provided approximately 14 days after the event. Email addresses not included)
Sponsorship fee: Call for details
CORPORATE SPONSORS (Category Exclusivity):
2008 Included- Brown-Forman, Coca-Cola, Ford, Heineken, McDonalds, Panasonic Southwest Airlines
This level or sponsorship was created specifically for the brands that
have helped us bring the event to the marketing community. The Corporate
Partner program is aunique way for corporate partners to show their support
for the entertainment and brand marketing communities. If your brand is
interested in being an event partner, please call us and we will work
with you to put together the right package for your company.
Sponsorship Fee: Call for details
PLATINUM SPONSORS (4
Available):
Our Platinum Sponsorship is the ideal opportunity for companies that
want maximum exposure in our marketing materials and a strong presence
on one full day of the event. It provides the sponsor with a 5 minute
presentation opportunity to showcase their work and become part of the
event's program. The L.A. Office will work with each Platinum Sponsor
to provide guidance into the presentation format, as the opportunity
should be a case study of a past or present promotional program that
demonstrates and illustrates the sponsor's products and services vs.
a straight sales pitch. We will work with each sponsor to develop a
customized program that addresses their goals at the event and in the
event's marketing campaign.
Overall Benefits:
- Logo exposure, link to your company's web site and 50 words on the RoadShow website
- 2nd Tier positioning on all marketing and event materials (when grouped with other sponsors, sponsorship is considered a Major Sponsor)
- Access to the attendee mailing list one time prior to the event
- Opportunity to creatively involve your company is all event marketing activities
- Five complimentary passes to RoadShow
- One opportunity to address the attendees in a 5-minute presentation
- Opportunity for meet-and-greet table on one day of the event
- Full-page, color ad in the RoadShow Event Directory
- On-screen logo and verbal acknowledgements throughout the event
- Opportunity to include a premium or literature in the RoadShow Gift Bag given to each attendee
Sponsorship Fee: $45,000
2008 Included- Apterra, Fandango, Neighborhood America
Our Gold Sponsorship is the ideal opportunity for partners seeking a
strong presence at RoadShow to introduce their products and/or services
to the event audience. We will work with each sponsor to develop a customized
program that addresses their goals at the event and in the event's marketing
campaign.
Overall Benefits:
- Logo exposure, click through and 50 words on the RoadShow web site
- Positioning just after the Corporate Sponsors on all marketing and event materials (when grouped with other sponsors, sponsorship is considered a Major Sponsor)
- Opportunity to creatively involve your company in all event marketing activities
- Three complimentary passes to RoadShow
- One opportunity to address the attendees in a 3-minute canned or taped or pre-programmed PowerPoint presentation
- Full-page, b/w ad in the RoadShow Event Directory as well as logo exposure on each individual Source Book
- On-screen logo and verbal acknowledgements throughout the event
- Opportunity to include a premium or literature in the RoadShow Gift Bag given to each attendee
Sponsorship Fee: $25,000
SPECIAL EVENT SPONSORS:
2008 Included- Allrecipes.com, BET, Platform-A,
YBN
Lunches, Dinners, Receptions and other special events offer participants
the chance to interact and start building relationships. As the sponsor
of one of these activities, you are providing the opportunity to personalize
the event via branding and signage as well as distribute premiums and
literature. A pre-planning meeting will help us create ways to integrate
your marketing objectives into the event and our production team is
available to work with you to enhance your exposure. An additional fee
may be required by the event planner depending on your needs.
- Logo exposure, click through and 50 words on the RoadShow web site
- Positioned as a Major Sponsor (after Gold Sponsors) on e-mails, online and event materials
- Three complimentary passes to RoadShow and five additional passes to the sponsored event
- Kiosk area or 6’ draped table at the sponsored event
- Full-page, b/w ad in the RoadShow Event Directory
- On-screen logo and verbal acknowledgements throughout the event
- Opportunity to include a premium or literature in the RoadShow Gift Bag given to each attendee
The following opportunities are available for the event:
- Lunch Sponsors: Tuesday, Wednesday and Thursday ($20,000)
- Reception Sponsors: Tuesday and Wednesday ($20,000)
- RoadShow Wrap Party Sponsor: Thursday Night ($35,000 Exclusive/$20,000 Shared)
REGISTRATION SPONSOR (1 Available):
Through special promotional offers and on-site exposure, the Registration
Sponsor is involved in the event from the early registration through to
the event.
- Logo exposure, click through and 50 words on the RoadShow web site
- Positioning as a Supporting Sponsor on emails, online and event materials
- Three complimentary passes to RoadShow
- Signage at the registration table from 7:30am-10:00am
- Full-page, b/w ad in the RoadShow Event Directory
- Opportunity to include a premium or literature in the RoadShow Gift Bag given to each attendee
Sponsorship fee: $15,000
L.A. OFFICE WIRELESS SPONSOR:
The Cyber Café offers attendees the opportunity to check email, touch
base with work, and connect with those left at home!
- Logo exposure and click through on the RoadShow web site
- Positioning as a Supporting Sponsor on emails, online and event materials
- Three complimentary passes to RoadShow
- Consistent messaging and signage references to the Wireless Loungethroughout the event
- Full-page, b/w ad in the RoadShow Event Directory
- On-screen logo and verbal acknowledgements throughout the event
- Opportunity to include a premium or literature in the RoadShow Gift Bag given to each attendee
Sponsorship fee: $15,000
SHUTTLE SPONSOR (1
Available):
Shuttles will serve to transport attendees to and from the host hotel
and all of the events.
- Logo exposure, click through and 50 words on the RoadShow web site
- Positioning as a Supporting Sponsor on emails, online and event materials
- Two complimentary passes to RoadShow
- Signage on shuttles
- Full-page, b/w ad in the RoadShow Event Directory
- Opportunity to include a premium or literature in the RoadShow Gift Bag given to each attendee
Sponsorship fee: $10,000
BREAK SPONSORS (6 Available:)
2008 Included: Sandals & Beaches Resorts, TellX, Universal Music
Enterprises
Session breaks offer attendees the opportunity to relax and network
between the entertainment property presentations at RoadShow. As the
sponsor of one of these activities, you have the opportunity to personalize
the event via branding and signage as well as distribute premiums and
literature. A pre-planning meeting will help us create ways to integrate
your marketing objectives into the event. Our production team is available
to work with you to enhance your exposure and maximize your presence
on-site during the break. An additional fee may be required by the event
planner depending on your needs.
- Logo exposure and click through on the RoadShow web site
- Signage/Theming at the break
- Positioning as a Supporting Sponsor on e-mails, online and event materials
- One complimentary pass to RoadShow
- Full-page, b/w ad in the RoadShow Event Directory
- Opportunity to include a premium or literature in the RoadShow Gift Bag given to each attendee
Sponsorship fee: $7,500
MORNING COFFEE/BREAKFAST
SPONSOR: (1 Available for all three days):
There is one Morning Coffee/Welcome Sponsorship and it covers all three
days of the event.
- Logo exposure, click through and 50 words on the RoadShow web site
- Positioning as a Supporting Sponsor on e-mails, online and event materials and signage at break
- Three complimentary pass to RoadShow
- Full-page, b/w ad in the RoadShow Event Directory
- On-screen logo and verbal acknowledgements throughout the event
- Opportunity to include a premium or literature in the RoadShow Gift Bag given to each attendee
Sponsorship fee: $20,000
PRODUCT AND SERVICES
SPONSOR:
Each Supporting sponsorship provides exposure for their company's products
and/or services in a tangible and hands-on way with the event attendees.
- Logo exposure on the RoadShow web site
- Positioning as a Supporting Sponsor on e-mails, online and event materials
- Opportunity to creatively involve your company in all event marketing activities
- Full-page, b/w ad in the RoadShow Event Directory
- Opportunity to include a premium or literature in the RoadShow Gift Bag given to each attendee
Products and quantities to be discussed
GIFT BAG DISTRIBUTION:
Opportunity to distribute premiums in the RoadShow Gift Bag. Click here
for more information.
- Distribution of premiums in the RoadShow Gift Bag
- Logo exposure in the RoadShow Source Book
Sponsorship fee: $1,000 and 1000 products
RESOURCE DIRECTORY
PACKAGE:
Opportunity to distribute through multiple RoadShow exposure outlets.
Click here
for more information.
- Distribution of literature in the RoadShow Resource Directory
- Full page, b/w ad in the Event Directory
- Complimentary Registration to the event
Sponsorship fee: $3,500
UPGRADE AVAILABLE: Add an item to the Gift Bag for an additional $750
- Upon Submission of Sponsor Registration form (available below):
- Signed agreement
- A digital version of your logo (.eps format)
- Copy for the event web site and brochure
- June 30, 2008
- Payment of your sponsorship fee
- August 15, 2008
- A .pdf of your Source Book ad is due at The L.A. Office (Ads measure 8" x 10.5" and should be delivered at a resolution of 300dpi)
- August 29, 2008
- Your complimentary attendees MUST be registered to assure that your guests have appropriate credentials
- September 5, 2008
- Gift Bag and Day Bag items must be delivered to the RoadShow Fulfillment Center
- Additional deadlines will be communicated three months prior to the event
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Sign up today for a 2008 RoadShow Sponsorship
All sponsorships are available on a first-come, first-served basis. Call us today and let us put together a personalized sponsorship program for you. Click here to download the 2008 RoadShow Sponsor Kit and Registration Form. For additional information, call Mitch Litvak or Liz Gengle at 310 275-2088 or email us at sponsors@laoffice.com
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2008 Sponsors
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