Tuesday, January 20, 2009
In This Issue:
Entertainment Promotions Wrap
Hot Properties
2009 Insights Summit Sponsorships
Awards Season Lounge Forum
Screening Room
Executive Gifts Suite
Member Exclusive
Event Calendar
 
Ben & Jerry’s has teamed up with the voting advocacy organization Common Cause by renaming its butter pecan flavor "Yes Pecan" a variation of Obama's famous slogan "Yes we can" for the month of January. Proceeds associated to the sale of "Yes Pecan" will go to Common Cause's Education Fund. More...

Now, you can keep track of hundreds of promotions coming from the entertainment and brand marketing communities, check out the Entertainment Promotions Wrap... a special report available from The L.A. Office.

Hot Properties
Theatrical Opportunity
JULIE & JULIA
August 2009 - Sony Pictures

JULIE & JULIA is the story of Julie Powell's attempt to revitalize her marriage, restore her ambition, and save her soul by cooking all 524 recipes in Julia Child's 'Mastering the Art of French Cooking, Volume I', in a period of 365 days. More...

Home Entertainment Opportunity
DRAGONBALL EVOLUTION
Q3 2009 - 20th Century Fox Home Entertainment

Based on the popular Japanese manga created by Akira Toriyama, whose work spawned best selling graphic novels, video games and a phenomenally successful television series, DRAGONBALL centers on the heroic Goku, a powerful warrior who protects the Earth from an endless stream of rogues bent on dominating the Universe. More...

Television Opportunity
CMA AWARDS
November Annually - Country Music Association (CMA)

The Annual CMA Awards is a production of the Country Music Association, airing live from Nashville, TN on the ABC Television Network. The industry’s elite gather on “Country Music’s Biggest Night(tm)” to recognize and celebrate the best and brightest performers, songwriters, record producers and music video directors. More...
2009 Industry Insights Summit Sponsorships Are Still Available

There are a limited number of sponsorship spots available at the Invite-only 4th Annual Industry Insights Summit taking place in Laguna, California, April 29th - May 2nd. Don't miss this opportunity to have your company in front of 150 of the most influential Entertainment and Brand Promotional Marketers.

For more information, please go to http://www.laoffice.com/summit
or call 310-275-2088.
The Lounge - Awards Season Forum
The nominations are in and the awards are going out! Any surprises? Anyone disagree? Want to cheer your favorites on?

Log in to share your opinions about all of this year's nominees and winners in the Awards Season Lounge forum.
Screening Room
This week, flash back and check out the promotional spot from our video vault featuring Horton Hears A Who and Valpak.

The L.A. Office Screening Room includes over 100 past and present promotional TV spots. To include your promotional spot in the Screening Room click here.
Executive Gift Suite
Ring in 2009 with Great Gifts for Every Occasion!

The L.A. Office wants to help you start the New Year off right and what better way than with special discounts for our friends. Through The Lounge's Executive Gift Suite, you can find the perfect little something to show appreciation for your colleagues, thank your partners…or just treat yourself!

L.A. Office Member Exclusive
Save time, money and resources... and leave the research to us!
Three times a year, the Entertainment Promotions Wrap will deliver an extensive report with over 100 full-color pages on the season's key promotions. Individual campaign summaries include artwork, property details, dates, partners, campaign elements and more!

The annual subscription price is $2,995, but as a valued Member of The L.A. Office, you'll receive a 15% discount on your order. To receive the Entertainment Promotions Wrap with your Member discount, call The L.A. Office at (310) 275-2088.

Interested in becoming a Member of The L.A. Office? Click here for more information.
Event Calendar
Kids Marketing Mega Event
January 19-21, 2009
Naples, FL
PMA - Basics of Promotion & Integrated Marketing
January 20-21, 2009
Los Angeles, CA


PMA - Workshop: Metrics of Marketing Accountability
February 4, 2009
New York, NY
THE Conference on Marketing
March 23-25, 2009
Miami, FL
View Event Calendar
About The L.A. Office
For over 13 years, The L.A. Office has been on the forefront of entertainment marketing partnerships. The company provides brand marketers and their agencies with events and services which put them in the center of the entertainment marketing community! Hundreds of marketers rely on The L.A. Office Membership Program as their key resource for up-to-date and accurate information about promotional marketing opportunities in Film, Home Entertainment, TV, Music and Gaming. RoadShow is one of the most important global entertainment marketing events of the year and our latest program, Industry Insights, provides the marketing community with strategic insights, updates and networking opportunities through a series of events throughout the year. Whether it's one of our signature services or a custom consulting program, The L.A. Office can be your lead partner into the Entertainment Marketing community. Visit www.laoffice.com or contact The L.A. Office at (310) 275-2088.
At the Box Office
Weekend of 1/16/09-1/19/09
1. Paul Blart: Mall Cop (Sony)
Weekend: $39,000,000
(Cume: $39,000,000)
2. Gran Torino (Warner Bros.)
Weekend: $26,215,000
(Cume: $77,212,000)
3. My Bloody Valentine 3D (Lionsgate)
Weekend: $24,240,000
(Cume: $24,240,000)
4. Notorious (Fox Searchlight)
Weekend: $24,000,000
(Cume: $24,000,000)
5. Hotel for Dogs (Paramount)
Weekend: $22,500,000
(Cume: $22,500,000)
6. Bride Wars (20th Century Fox)
Weekend: $14,025,000
(Cume: $39,852,000)
7. The Unborn (Rogue)
Weekend: $10,993,000
(Cume: $34,232,000)
8. Defiance (Paramount)
Weekend: $10,700,000
(Cume: $11,041,000)
9. Marley & Me (20th Century Fox)
Weekend: $7,450,000
(Cume: $133,859,000)
10. Slumdog Millionaire (Fox Searchlight)
Weekend: $7,150,000
(Cume: $43,987,000)
Source: Box Office Mojo
 
More Top Ten Lists...
Tools
Email to a Friend
Suggestions
E-Newsletter Sign-up
Manage My Account

RoadShow
Industry Highlights
Membership Program
Update Your Account - Advertise With Us - Contact Us
About The L.A. Office - Membership Program - EntertainmentMarketingJobs.com