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Sofitel Los Angeles, California
Insights on Beverages
October 29, 2008
Laguna Beach, California
April 29-May 2, 2009
Hollywood, California
September 15-17, 2009
Industry Insights Breakfast Series
The Industry Insights Breakfast Series introduces entertainment marketers and guests to critical promotional categories and the leading marketers within each industry. The Breakfasts also provide ample networking opportunities for all attendees. The events are targeted primarily at entertainment marketers and secondarily to agencies and brand marketers. Attendance expectations are 150 Southern California marketers.
Hosted by the Sofitel Los Angeles, each Breakfast will provide a “State-of-the-Industry” presentation and insights into one or two industries and companies. All participants will receive Industry Insights Source Book materials. The 2008 Breakfasts are scheduled for February, April, June, August, October, and December.
Industries to be featured during the 2008 Breakfast Series may include: Automotive, Frozen Food, Retail, Casual Dining, Health and Beauty, Cereal, Household Products, Snack Food, Confections, Packaged Goods, Luxury Goods, Pets and Pet Care.
The newly renovated Sofitel LA and Variety are the series sponsors of the 2008 Industry Insights Breakfast Series. |
Series Table Hosts include:
Coca-Cola
|
Industry Insights is the only program of its kind that delivers an audience filled with entertainment marketing professionals and speakers that are seen as the "Thought-Leaders" in their industry! Carefully created to deliver the type of information that senior-level executives need to be more efficient, creative and effective in the workplace, we are looking for innovative, imaginative and dynamic speakers from brands of all shapes and sizes.
The key to Industry Insights is our speakers. Our team has been working with over two-dozen entertainment marketers to identify the type of information they need to help them in their day-to-day jobs. A "State of the Industry" along with special insights into their industry and company are the key to the program, making the presentation format different from any other event.
Relationship Building: While content is key, creating and building relationships is just as important. Speakers receive great exposure with all of the attendees in an intimate, yet business-like setting.
Visibility: Speakers receive maximum exposure and are profiled before, during and after the events. All speakers are profiled in our print, direct mail, email and online marketing efforts.
Productivity and ROI: Through their presentations, speakers are provided with the opportunity to tell the entertainment community exactly what they are looking for when it comes to entertainment partnerships. Everyone benefits from a mutual understanding of needs, goals and realistic expectations. A number of successful partnerships have already come out of the first Industry Insights event held in Napa last spring.
Additional speaker benefits:
Company and speaker profiles are included in the Industry Insights Source Book, provided to each attendee.
Four tickets to the Breakfast at which you speak will be made available to you and your team
Print this page and/or email Mitch@laoffice.com for additional information. To discuss speaker and/or sponsorship opportunities, call us at (310) 275-2088.
| Internet
Television |
|
Baked
Snacks |
|
| Convenience Stores |
Fast Casual Dining
|
|
Internet |
| Video Games |
|
Health and Wellness |
Mass Online Communities |
Niche Online Communities |
Oil
Industry  Debra Emory Global Marketing Communications Manager Exxon-Mobil |
Insights on Video Sharing |
Beverage
Industry  Greg Downey Group Director of Entertainment Coca-Cola |
| Presentation
Format
Each presentation
should start with a "State-of-the-Industry" overview
and include the type of information that entertainment marketers
need to know to work within your industry. Here's an outline that
points out key areas that should be included in every presentation: |
For additional information on speaking opportunities or to submit a
speaker, please email Mitch@laoffice.com.
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